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Take a look back through history to see how McDonald's has evolved since it was founded in 1940 with one location in California. From the 15-cent hamburger to the 1979 launch of the Happy Meal to the cult following of the McRib, the chain has repeatedly reinvented itself.

Read the story: http://www.fastcompany.com/3037460/74-years-of-mcdonalds-marketing-in-two-minutes

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[Photos: RICHARD ELLIS/ALAMY (15-CENT SIGN); AKP PHOTOS/ALAMY (GOLDEN ARCHES); ABDESIGN (HAPPY MEAL; SOFT-DRINK CUP); STEVE STOCK/ALAMY (BIG MAC MEALS); UNIVERSAL IMAGES GROUP LIMITED/ALAMY (CALIFORNIA MAP); NICOOLAY (SAN BERNARDINO MAP); EVERETT COLLECTION (1950 RESTAURANT; CUSTOMERS AT RESTAURANT;); BETTMANN/CORBIS (1955 RESTAURANT; RAY KROC IMAGES); JONATHAN LARSEN/DIADEM IMAGES/ALAMY (SIGN); TIM BOYLE/STAFF (MULTIMIXER); DORLING KINDERSLEY (USA MAP); EYE35.PIX/ALAMY (GOLDEN ARCHES); SKODONNELL (HAPPY MEAL); SIMON MILLS/CORBIS (WORLD MAP); KIRBY HAMILTON (OBESITY HEADLINE); ROB WHITWORTH/ALAMY (BURGER MAN); KLH49 (FATTER HEADLINE); SAMUEL GOLDWYN/EVERETT (MORGAN SPURLOCK; SUPERSIZE ME); MICHAEL NEELON/ALAMY (HAPPY MEAL); ALL OTHER IMAGES MCDONALD’S NEWSROOM]

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current10:39, July 17, 2015Thumbnail for version as of 10:39, July 17, 2015480 × 269 (22 KB)Jeremy132 (wall | contribs)created video

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